by @rleon1961
Hemos visto que cada día que pasa tenemos menos tiempo para asimilar una cantidad mayor de información.
Adicionalmente la información que se requiere analizar es cada día mas compleja y requiere ser tratada de manera que sea más fácil de asimilar a la primera vista.
Una alternativa a la que se esta recurriendo son las Infographics, que consisten en representaciones visuales de datos, información y conocimiento.
Los casos donde mas se utiliza esta herramienta es cuando el propósito es comunicar información conceptual, de la cual se requiere que la idea, intención, efectos queden marcados en la mente de aquellos que vean la Infographic.
Una de las limitantes que tienen las infographics es el costo de su elaboración, ya que en algunos casos se requieren profesionales en su elaboración, y su costo pudiera ser alto, sin embargo su efecto viral para algunas campañas lo justifican.
¿Algunos ejemplos?
1. Coffee Drinks Illustrated
The proportion of ingredients for popular coffee drinks and their pronunciation keys.
2. Piggy Trouble
This infographic showcases the history of the Swine Flu, starting from 1976.
3. Best selling movies are not the most pirated ones
4. History Lesson: The Story of Beer
5. The Best Beer in America
The top breweries and beers in the U.S.
6. Making Sense of the Financial Mess: The Global Financial Crisis
7. 389 Years Ago
A rundown of the historic events in African-American culture.
8. Burning Fuel: The Average Car vs. The Average Human
9. Our Favorite Drugs
10. On Driving: Automobile History
11. TheGlobalWarming Infographic
An illustrated guide at how the Global Warming phenomenon works.
12. Periodic Table of Typefaces
13. SSSMOKIN! The Global Tobacco Trade
A packed visual piece on tobacco chemicals and tobacco trade worldwide.
14. Choose Your Weapon: The Global Arms Trade
15. Breakdown of Average Student Budget
16. Who’s Buying That?
A graphical representation of consumer spending across the globe.
17. Visualizing the US and China Trade Relations
18. Get to Know Your Street Vendors
The types of street vendors you may encounter in urban cities of the U.S.
19. Where we live
The distribution of population in the U.S.
20. Who’s Coming to America?
The top nationalities that immigrate to the U.S.
21. Global Internet Traffic Flow Map
An infographic on internet information flow around the world.
22. Classifying Experiences
This is in PDF format. An informative graphical piece on User Experience (UX).
23. Black Hawk Down
An illustrated guide to the events that happened in Somalia in 1993 when a U.S. helicopter was shot down by rebels.
24. A Year in Iraq
A visualization of fatalities related to the War in Iraq.
25. Glass Half Empty: The Coming Water Wars
An infographic on the global water shortage crisis.
26. The Magic Bean Shop & The Fries That Bind Us
A graphical representation of how Star Bucks and Mcdonald’s are proliferating across the globe.
27. Cover Drive
An informative piece on insurance.
28. What’s in the Customer’s Mailstream?
This is a PDF file, infographic on page 4. This piece shows a breakdown of what people get in the mail.
29. Flickr User Model
Networking connection of users on Flickr.
30. Disney World’s Huge Footprint
The cost in resources of Disney World operations.
31. Evolution of the Household – 1950’s to Present
32. The Pyramid of Internet Piracy
This is a PDF file. A piece on the structure of the people participating in internet piracy.
33. Making Sense of the Financial Mess: Where Did All The Money Go?
An illustrated guide on how the financial crisis started.
34. Consumers’ Savings Behaviors
35. A Visual Guide to Pissing Off The Financial World
An infographic on the history of AIG.
36. Anatomy of an Energy-Efficient Home
37. A Visual Guide to Inflation
38. Web Trend Map 4
A graphical representation of the top 50 most influential websites.
39. Employment-Based Immigration Chart
A visual guide on how to immigrate to the U.S. based on employment.
40. Where to Cut
Consumer spending trends juxtaposed with Indian consumers.
Como siempre quedo en espera de sus comentarios, ideas , criticas.
Saludos
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